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Private beta
Right now, someone else is building your idea.

FROM IDEA TO ABUSINESS WE RUN FOR YOU.

An idea is not a company. A company is the customers you have to win, the questions you have to answer, the nights the app goes down, the taxes nobody warned you about. Magpy helps you build your app and runs the business around it. It stays yours — you keep your day job, and 80% of what it earns.

$0upfront — you only pay when you earn
80%of every dollar earned goes to you
24/7support & ops handled — not by you
Customers foundMagpy finds buyers, runs campaigns, and actively sells your app — you do nothing
No lawyerstax, fraud, and compliance are fully ours
Business managedBilling, payouts, refunds, and daily business ops — managed by Magpy for you
The gap between idea and income

Building the app is the easy part.

Turning an idea into income takes more than building an app.

01

Someone else is building your idea right now

Every week you wait is a week someone else doesn't.

Cinematic image evoking the race against time — urgency fear
02

Will anyone actually pay for this?

Knowing what to build, who wants it, and what to charge takes more than a gut feeling.

Cinematic image evoking doubt — will anyone pay for this?
03

AI builds the app — but not a product you can sell.

Security, compliance, and the ability to scale aren't part of any build tool — they're a separate job.

Cinematic image evoking the POC-to-product gap — productization fear
04

An app nobody knows about is an app nobody uses.

Getting your app in front of the right people doesn't happen on its own.

Cinematic image evoking silence and invisibility — distribution fear
05

Shipping an app means running a company

Billing, tax, support, incidents, and new features — none of it is in the build.

Cinematic image evoking overwhelm — operations fear

Good news!

Magpy has got you covered.

How it works

From idea to income — in five phases.

01

Ideate

Know what to build before you build it.

We show you what businesses are already paying for, what's missing in the market, and what your app should cost — before you build a single thing.

Entrepreneur experiencing a clarity moment while reviewing market data
02

Build

Build it with Wingman — no coding needed.

Describe what you want to build. Wingman connects to your AI subscription and turns your idea into a working app — no developers, no setup, no coding.

AI generating a polished app interface on a laptop screen
03

Productize

Before anyone can buy it, we make it safe to sell.

Every app goes through Magpy's review: security, data protection, and legal compliance — all handled before it goes live.

Read more about Trust & Security
Official approval badge and compliance certificate
04

Market & Distribute

Magpy finds people who want to buy your app.

We run campaigns, SEO, and listings across app stores and our own marketplace — continuously, without you doing anything.

Crowd of shoppers surrounding a product stand at a street market
05

Operate

Magpy runs the business. Permanently.

Support, billing, taxes, payouts, refunds — all ours. 80% of what your app earns lands in your bank. We handle the rest, every day, forever.

Person relaxing at home watching revenue grow on their phone
What's in it for you

One platform runs your whole business.

Everything between “I have an idea” and “it’s making money” — handled, so you can stay focused on the product.

01

Never touch a server

Hosting that scales from your first user to your millionth. It stays fast and online — you stay in the editor.

02

Secure and compliant by default

Production-grade security, data protection, and compliance baked in — the hard productization work handled before you need to think about it.

Read more about Trust & Security
03

Paid out, everywhere

Magpy is Merchant of Record: we collect, handle tax and refunds worldwide, and pay you out.

04

A marketplace of potential buyers

SMBs browse the Magpy marketplace looking for apps like yours — real demand you can access, for the right idea with real appeal.

05

Marketing, built in

Listings, bundles and cross-sell put your app in front of buyers ready to pay.

06

Support, off your plate

We run the tickets, the docs and the day-to-day — so your inbox stays quiet.

See our service-level agreement
07
80% yours

Watch it earn

Your revenue in real time, one dashboard. 80% above cost is yours, straight to your bank.

What early builders say

From a rough idea to a running business.

I had the idea, used Cursor to build it. Magpy handled compliance, payments, and found my first customers. First payout landed six weeks in.

Sara M.
Operations consultant

I kept putting it off because of taxes and subscriptions. Magpy dealt with all of it. One morning I just woke up to a notification — money in the account.

James K.
Café owner

Three failed attempts. Every time I got stuck on the business side. This time Magpy ran the whole thing from day one. I’m finally earning from an idea.

Priya L.
Freelancer
Pricing

Always free. 80% of revenue is yours.

No subscription, no setup fee. You keep 80% of your app's revenue, after what it costs to run your app — never more than 10%.

Magpy Businessfor indie ISVs

From $39 / seat / mo

Everything in Free, plus brand control, customer access, and advanced analytics.

  • Everything in Free
  • Your branding, your customer relationships
  • Custom marketing campaigns
  • Per-customer feedback & monetisation insights
  • Advanced business analytics
  • Multi-seat workspace
  • Priority review & dedicated support
Start free trial
Magpy ProMarketing amplification add-on

Paid placement, external campaigns and search ranking boosts. Available on any plan.

Contact sales
Start free

YOU BUILD THE APP.WE RUN THE BUSINESS.

We’re in private beta. Start with your idea today, and let Magpy run the rest.

  • Free to join
  • We run the business
  • 80% revenue share

Apply for the private beta

Tell us how to reach you.

Leave your details and we'll get back to you — we review applications in the order they arrive.

Questions

Your questions, answered.

Do I need to know how to code?

No. Magpy gives you Wingman — a purpose-built workspace that connects to your AI subscription (like Claude). You describe what you want, Wingman and your AI build it. No coding knowledge needed.

What do I use to build it?

Wingman — Magpy's own development environment. All you need alongside it is an AI subscription like Claude. Wingman connects to it, understands your idea, and guides you from concept to a working app without writing a line of code.

Do I keep ownership of my app?

Always. The product and its code are yours, and you can leave anytime. Magpy runs the business around it — hosting, payments, support, and marketing.

Who owns the customers?

Magpy manages the customer relationship on your behalf — support, billing, and day-to-day engagement are all ours. On the Free plan, Magpy handles all customer contact. Upgrade to Business to access your customers directly and see per-customer insights.

What does the 20% actually cover?

Everything Magpy runs: hosting, infrastructure, payments, tax, fraud, support, marketing, and the marketplace. Magpy first deducts the actual cost of running your app, then takes 20% of what remains. If your app earns less than its running cost, Magpy takes nothing.

Is it really $0 to start?

Yes — no subscription, no card required to begin. You start earning the moment your app sells. Magpy covers running costs first, and you keep 80% of everything above that. Nothing owed until you're earning.

What if my app doesn't sell?

Magpy actively markets every app from day one — campaigns, listings, and SEO. If your app hasn't found buyers within three weeks, we'll reach out. You can retire it at no cost, or upgrade to Pro for extended promotion, custom campaigns, and paid placements.

Who actually buys apps on the Magpy marketplace?

Small business owners — restaurants, contractors, consultants, freelancers — looking for software that solves real problems in their day-to-day. If your idea fits a real business need, there are buyers already shopping for it.

How long before I see money?

During the private beta, your app goes through a two-week onboarding period. After that, payouts are net 30 — so your first payment arrives roughly six weeks after you go live.